The corporation as agent of cultural fusion
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Source: www.ted.com
Video source record: https://www.ted.com/talks/makiko_eda_the_corporation_as_agent_of_cultural_fusion
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Summary
Large global corporations don't just impact the local economies of emerging markets, they also play a part in the evolution of their modernizing cultures. Makiko Eda explores how employees balance both global and local cultural norms, showing how the influence goes both ways to create a valuable, mo
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Details
- Source collection: Wikivideos
- License: CC / Public Domain
- Category: Nature
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Academic references
- Primary source record: https://www.ted.com/talks/makiko_eda_the_corporation_as_agent_of_cultural_fusion
- Topic lookup: Google Scholar search for “The corporation as agent of cultural fusion”